Social Media: August 2009 Archives

Evangalism 2.0 Is Behind

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In the past month I have been working to learn more about technology that I haven't ever used before online. I have myself have never really gone beyond a basic blog, facebook or myspace for social media as I have never had the need to do so. I have stayed connected with friends and family through these and they have been great in doing so. Yet, I have done very little to reach out using online web 2.0 technology for the purpose of ministry up until this last month. I have heard of many of the new technologies out there but never learned much about them or used them. They are very well established and used for internet news and developments, but not many Christians have plugged into them for ministry purposes in proportion to the size of those resources.

For example if you are on any of these social websites take 100 of your followers and or friends and look at what they are using those resources mostly for. The main use is staying in  contact with friends and family and then a few to network or sell things or find a place to live or to find a new job. On twitter you find a large influence of people using it for online business and promoting things they sell. What you don't find is many people using these platforms for ministry. There are some doing so but the most developed uses of them are not usually ministry focused from what I have observed in the past month.

Years ago when I put up a website for Desired Life Ministries I didn't really know how to built things into the website and develop interactions with other social sites to make the most of the website. What I built though 4 years ago for the ministry included more interactivity than I would guess 90% or more of church and ministry websites today currently have in place. I think perhaps because Christianity as a whole is still approaching ministry from how our culture once interacted with the church and us as believers. We no longer can just send out postcards and put up websites and buildings and just expect people to come in and hear the gospel and turn their life over to Christ. Yes, that still can and does work on small levels, but often those who respond to those methods are those who grew up in the church and end up coming back from that type of evangelism. Either that or they are church hopping.

My background being in real estate and marketing I have seen the changing trend in how people no longer just want to be marketed to or in other words just evangelized to. They more and more are wanting to be interacted with and to be engaged with. The world has a very skewed idea of who and what Christians are so just broadcasting to them to come join us when they are mistaken in who we are isn't a good game plan to reach them. 

The gospel and the work of the Holy Spirit has not changed, but the methods in which we can get that message to people is changing. The focus of DLM is more towards discipleship than evangelism, but part of that focus in discipleship is to help others learn how to reach our lost world so this needs to be addressed with the ministry.

I am by no means an expert on how to do this nor do I have that much experience having just started much of this a month ago to reach into social media platforms and form interactive platforms for ministry. As I started looking for a way to do this I discovered blog management software that offered a free license for non-profits and installed it and began to customize it and that's where the new website came from.

I then decided I would also use it to publish a blog with the intent of developing it into something to make a difference in the lives of those who read it. I tried to do this from a personal blog years back, but I knew that was not going to make the kind of impact I envision a ministry blog making in peoples lives. The only thing I carried over from the old blog was the process I went through to get here to document the journey less anyone think the process of ministry is one where you figure it all out overnight. When I started in ministry the examples presented to me gave me the impression it would be 6-12 months and things would be just as I had envisioned from what God had put on my heart. That is seldom the case. The examples you see of fast ministry are the exception and I have wondered if fast growth tends to die out within a few years since then. The roots have to grow and strong big things take a long time for those roots to grow. 

In the first 2 years of ministry I found it very helpful in hearing others share their story of what they faced and went through into what they were called to do. Hearing over and over the stories people had in going into ministry I began to see many of the same things in my own life and story. All of that lead to me mapping out the lifemap model that fit what I went through and every story I heard from others who entered into ministry and their calling. It wasn't just the model those in ministry went through but the process anyone who followed what God lead them to went through.

I have found many blogs and developed resources that share and spread the news on things developing in our nation and the world relating to our faith. I have never felt the Lord calling me to that type of ministry as a primary focus and I don't see the need for another ministry with that focus. The focus of my calling and as a by product this blog is to stay within the process of the lifemap model.

I have been exploring web 2.0 and the technologies developed within it to see how those technologies might be used for the purposes of helping others learn and walk in the lifemap process. The lifemap areas being the restoration of the heart, the renewal of the mind and the empowerment of vision that comes from a restored heart and renewed mind.

I thought there would be more websites and resources online already developed with Christian influences online. Yet, so far in all of these technologies that I have found and explored the strongest influence in Christianity using these techonologies - especially those of blogs and networking social web 2.0 resources appears to be those in line with reformed theology. Some of the top blogs in terms of readership and monthly visits are those from a reformed point of view. They also seem to be some of the most passionate and dedicated people online in their realms of internet development.

It may just be that I have yet to find other developed resources within Christianity that are out there and interacting with the world online. If you know of other sources please leave a comment with the ones you know of and have found of value to you personally in your walk with God. 
If you are on twitter you can now follow me at:


Though twitter is a new push out there for me I must admit. Being how I am a intro-extrovert I am by nature not someone who was real sure about twitter. Even this blog was some what of a push for me as it is sort of odd knowing people are reading what you say and you have no idea who they are.

Everyone seems to be saying that Twitter is a must now and that it is going to impact social media and in truth already has to some degree. Do you twitter? If you do of course you can follow me on twitter and I welcome comments and thoughts you have on twitter. I'm guessing most of my readers at this point who are reading simply because they got a email about my blog may not be twitter users or even know what twitter is so comments are certainly welcomed on twitter.

As best I can tell it is a huge network where you can follow about anyone you want and read what they post as a tweet or an update on their twitter. The thing about twitter is that you can only post 200 or some characters so there is nothing long to read on other people's updates. You have to be to the point and people use twitter for various reasons. Some just for personal and fun use and others to keep the many who follow them up to date on things in their life, organization or even some companies that now are using it for customer service.

I have a twitter account now so you can follow me and start to learn how to use twitter too now. 

Are you on facebook?

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I really am not quite sure how in such a rather short time the ministry has taken a jump start online. The feedback on the new website as well as just looking at it myself in how it is all coming together using the interactive social media features has me excited.

I've long seen great websites and blogs and many times in the past I have tried to start a blog and build a website with lots of features like this but never really could figure how to get it up off the ground.

Then a few weeks ago I was on someone's blog and I ran across their endorsement of the movable type social blogging software. So I went to their website and found they offer it free to non-profits so I downloaded it and installed it on the website and started seeing what I could do. It was rather hard at first because what came out of the box after the install looked nothing like what the website now looks like. A website needs to have the look and feel of an organization and I was not certain this software could be molded into fitting that for Desired Life Ministries. Well the Lord knew what He was doing when he got me to that blog and got my interest on this software because it has birthed an amazing website.

Not too long ago the podcast that I tried to get online and going a year or so ago I finally figured out how to do too. You can now get the podcast online under the media center link above too.

Well today I was on a blog and saw a neat link to a facebook page for an organization and I though why not start putting effort to actually use that too. I made a fan page a long time ago on facebook and then just never really figured out how to make it work. Today I started working on it again and have linked it to the website as well. 

So if you are on facebook you can be a friend of the ministry page now by going to:


You can also invite your friends to the page too who you think might be interested in being a fan of the ministry. If you use the causes application on facebook you can also become a friend of the ministry on the causes facebook page for the ministry as well at:


More social media sites are being worked on to link to and those will be added shortly.

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About this Archive

This page is an archive of entries in the Social Media category from August 2009.

Social Media: September 2009 is the next archive.

Find recent content on the main index or look in the archives to find all content.

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